(I) Core Industry Trends Tam sim no, LCD zaub kev lag luam yog nyob rau theem tseem ceeb ntawm txoj kev loj hlob. Peb lub ntsiab lus tseem ceeb ntawm kev siv thev naus laus zis, kev hloov kho cov saw hlau, thiab hauv - qhov tob ntawm daim ntawv thov kev cog qoob loo yog ua haujlwm ua ke los hloov cov kev lag luam uas twb muaj lawm thiab txiav txim ncaj qha rau yav tom ntej txoj kev loj hlob ntawm cov lag luam nruab nrab. Tshwj xeeb, muaj peb yam tseem ceeb:
1. Technological Trends: Dual Improvement nyob rau hauv kev ua tau zoo thiab kev paub, ua tau raws li qhov xav tau ntawm cov kws tshaj lij scenarios
Raws li qib ntawm kev txawj ntse hauv kev ua haujlwm qis qis xws li kev lag luam, tsheb, thiab kev kho mob txuas ntxiv txhim kho, qhov yuav tsum tau ua rau LCD cov lus tsis txwv rau kev ua haujlwm yooj yim, tab sis tab tom txhim kho rau "siab precision, siab yoog raws, thiab poob qis," tshwj xeeb nthuav tawm peb yam kev hloov kho tshiab:
Ua ntej, siab - cov kev qhia tshwj xeeb tau dhau los ua tus qauv kev lag luam. Yav dhau los, qis- daws teeb meem, qis- lub teeb ci LCD tsis tuaj yeem ua tau raws li qhov xav tau ntawm cov xwm txheej kev tshaj lij. Tam sim no, kev daws teeb meem siab (xws li HD thiab siab dua), qhov ci ci siab (300-}350 cd / m² rau cov xwm txheej ib txwm muaj, thiab 500-1000 cd / m² rau sab nraum zoov muaj zog teeb pom kev zoo), qib kev lag luam dav kub ntau yam (-20℃~ 70℃), thiab kev siv hluav taws xob tsawg tau dhau los ua qhov tseem ceeb ntawm cov khoom lag luam. Piv txwv li, cov khoom siv tes tuav siv hauv kev tshuaj xyuas kev lag luam yuav tsum tso cov ntaub ntawv kom meej meej nyob rau hauv lub teeb pom kev zoo; automotive cov lus qhia yuav tsum tiv taus qhov kub thiab txias ib puag ncig thaum txo kev siv hluav taws xob. Cov kev xav tau no yog tsav kev hloov kho tas mus li hauv LCD tsis.
Qhov thib ob, IPS thev naus laus zis tau hloov pauv TN thev naus laus zis. Piv rau TN thev naus laus zis, IPS thev naus laus zis muaj qhov zoo xws li kev pom lub kaum ntse ntse, cov xim muaj tseeb, cov lus teb ceev ceev, thiab muaj zog ruaj khov, zoo kawg nkaus daws cov teeb meem ntawm kev saib lub kaum sab xis thiab xim distortion ntawm TN cov ntxaij vab tshaus. Nws tau maj mam dhau los ua cov thev naus laus zis thev naus laus zis rau cov teeb pom kev xim xim xws li kev tswj hwm kev lag luam, tsheb, thiab kev siv kho mob. Txawm hais tias nws yog ntau- lub kaum sab xis rau kev paub txog lub ntsej muag nkag mus rau cov ntxaij vab tshaus lossis kev sib koom ua ke los ntawm ntau tus neeg ntawm cov ntsiav tshuaj, IPS thev naus laus zis muab cov txiaj ntsig zoo dua. Nyob rau yav tom ntej, TN cov ntxaij vab tshaus yuav maj mam thim tawm ntawm nruab nrab- mus rau - siab- kawg cov xwm txheej kev tshaj lij, khaws cia tsuas yog qhov xav tau me me hauv qhov qis -kawg cov duab qhia yooj yim.
Thirdly, kev siv hluav taws xob tsawg thiab lub neej ntev yog tsim rau ntau yam xwm txheej. Hauv cov xwm txheej hauv kev lag luam thiab tsheb, ntau yam khoom siv yog lub roj teeb -powered los yog xav tau kev khiav hauj lwm tsis tu ncua rau ncua sij hawm. Tsawg- lub zog LCDs tuaj yeem ua kom ntev lub roj teeb lub neej, thaum lub neej ntev - lub teeb rov qab (xws li WLED backlights, nrog lub neej ntev tshaj 50,000 teev) tuaj yeem txo cov nqi kho khoom siv. Ob tus yam ntxwv no tau dhau los ua qhov tseem ceeb hauv kev txiav txim siab thaum xaiv LCD cov lus qhia rau kev tshaj lij, thiab tseem yog cov lus qhia tseem ceeb rau kev lag luam kev tshawb fawb thiab kev loj hlob.
2. Scenario Trends: Tshwj xeeb thiab Customization ntawm Segmented Scenarios Ua Tus Tsav Tsheb Loj Loj
Raws li cov ntawv thov LCD tau nthuav dav zuj zus, "- lub hom phiaj" cov lus qhia tsis tuaj yeem ua tau raws li tus kheej xav tau ntawm kev lag luam sib txawv. Tshwj xeeb thiab customization ntawm segmented scenarios tau dhau los ua qhov tseem ceeb ntawm kev txhim kho kev lag luam, tshwj xeeb tshaj yog tshwm sim hauv peb lub ntsiab lus:
Ua ntej, qhov kev thov rau kev tshaj lij scenarios tseem loj tuaj. Kev txawj ntse hloov kho dua tshiab hauv kev tshaj lij xws li kev lag luam, tsheb, thiab kev kho mob tau ua rau muaj kev nce ntxiv hauv qhov kev thov rau LCD zaub. Hauv kev lag luam, cov khoom siv xws li kev lees paub lub ntsej muag nkag mus rau kev tswj hwm, cov ntsiav tshuaj muaj, thiab cov cuab yeej tshuaj xyuas muaj cov kev xav tau siab rau kev ntseeg siab thiab kev hloov pauv ntawm cov lus qhia; nyob rau hauv lub tsheb sector, lub hauv paus tswj cov ntxaij vab tshaus thiab ntsuas vaj huam sib luag yuav tsum tau tiv taus kub thiab tsis kub, tiv thaiv kev cuam tshuam, thiab muaj tsawg zog noj; nyob rau hauv kev kho mob sector, kev kho mob zaub vaj huam sib luag yuav tsum tau siab xim fidelity, siab daws teeb meem, thiab adaptability rau kho mob imaging zaub scenarios. Kev loj hlob ntawm kev xav tau los ntawm cov xwm txheej segmented no tau dhau los ua lub luag haujlwm tseem ceeb rau kev txhim kho kev lag luam.
Qhov thib ob, cov kev cai rau kev kho kom haum xeeb thiab kev ntseeg tau nce zuj zus. Cov kev lag luam sib txawv thiab cov khoom siv sib txawv muaj qhov sib txawv ntawm LCD loj, interfaces, ci ntsa iab, qhov kub thiab txias adaptability, thiab kov functionality, ua rau customization tseem ceeb heev rau cov tuam txhab los mus ntes cov lag luam. Piv txwv li, lub ntsej muag paub txog kev nkag mus tswj cov ntxaij vab tshaus yuav tsum tau sib xws nrog MIPI interfaces thiab txhawb nqa puv - saib zaub; Cov ntxaij vab tshaus ntawm tes yuav tsum nyias, hnav, thiab qis - zog; thiab cov ntxaij vab tshaus muaj yuav tsum muaj kev cuam tshuam thiab cuam tshuam tsis kam. Lub caij no, cov xwm txheej kev tshaj lij tau ua kom muaj kev xav tau ntau dua ntawm kev cia siab rau cov duab. Cov ntxaij vab tshaus muaj kev lag luam yuav tsum ua haujlwm tsis tu ncua yam tsis ua haujlwm rau lub sijhawm ntev, thaum cov ntxaij vab tshaus kho mob yuav tsum ua raws li cov qauv ntawv pov thawj kev lag luam. Cov kev cai no yog tsav cov tuam txhab mus rau "scenario-raws li customization thiab siab-kev ruaj ntseg zoo."
Thaum kawg, qhov tshwj xeeb ntawm cov xwm txheej tshwj xeeb tau dhau los ua qhov tseeb. Nyob rau hauv lub neej yav tom ntej, kev lag luam LCD yuav zoo li pom tus qauv ntawm "general-cov ntxaij vab tshaus lub hom phiaj + xwm txheej- cov ntxaij vab tshaus tshwj xeeb," nrog rau cov tuam txhab tsom mus rau cov chaw tshwj xeeb los tsim lawv cov kev ua haujlwm zoo, xws li tshwj xeeb hauv cov ntxaij vab tshaus, cov ntxaij vab tshaus tsheb, lossis cov ntxaij vab tshaus kho mob. Los ntawm kev tshawb fawb tob tob txog qhov yuav tsum tau ua thiab ua kom cov khoom hloov pauv tau zoo, cov tuam txhab tuaj yeem txhim kho lawv cov kev sib tw tseem ceeb thiab tsis txhob poob rau hauv qhov ntxiab ntawm kev sib tw homogeneous.
(II) Cov ntsiab lus tseem ceeb ntawm Kev Sib Tw Ua Lag Luam Raws li cov chaw tsim khoom muaj peev xwm ua tiav tag nrho - txheej txheem LCD tsim, peb ua raws li kev lag luam kev loj hlob, vam khom plaub qhov zoo, thiab cog lus rau cov xwm txheej hauv qab no, tsim kom muaj kev sib tw ntawm "kev siv tshuab + kev pabcuam + zoo." Qhov no ua rau peb sib txawv ntawm peb cov neeg sib tw, ua rau peb ua tau raws li cov neeg siv khoom xav tau thiab daws cov teeb meem kev lag luam, tshwj xeeb raws li hauv qab no:
1. Tag Nrho -Kev Ua Tus Kheej-Kev Tswj, Txhim Kho Cov Khoom Siv thiab Cov Nqi Zoo
Tsis zoo li feem ntau cov neeg sib tw uas tso siab rau sab nraud OEMs thiab outsource qee cov txheej txheem, peb tau ua tiav tag nrho - txheej txheem tus kheej - tswj hauv LCD pem hauv ntej - kev tsim khoom kawg. Los ntawm kev xaiv cov khoom, substrate ua, kua siv lead ua kua, mus rau polarizer bonding thiab module los ua ke, tag nrho cov tub ntxhais txuas tau ua tiav hauv - tsev. Peb cov txiaj ntsig tseem ceeb yog feem ntau cuam tshuam hauv ob yam:
Ua ntej, tus kheej -cov saw hlau tswj tau zoo txo cov kev pheej hmoo sab nraud. Tag nrho- txheej txheem nws tus kheej- kev tsim khoom tshem tawm kev cia siab rau sab nraud OEMs, tso cai rau peb tswj hwm tus kheej ntawm kev tsim khoom thiab cov khoom lag luam zoo, zam kev qeeb thiab kev puas tsuaj los ntawm cov txheej txheem OEM. Nyob rau tib lub sijhawm, raws li kev lag luam kev lag luam kev lag luam hauv cheeb tsam, peb tau tsim kom ntev - kev koom tes nrog kev koom tes nrog cov neeg muab khoom tseem ceeb hauv tsev, ua kom muaj kev lag luam hauv zos ntawm cov ntaub ntawv tseem ceeb, ua kom luv luv ntawm cov saw hlau thiab txo cov nqi kev yuav khoom. Piv nrog rau cov tuam txhab uas cia siab rau cov khoom siv txawv teb chaws thiab outsource qee cov txheej txheem, peb cov nqi tag nrho tuaj yeem raug txo los ntawm 10% -20%, thiab kev xa khoom tuaj yeem luv luv los ntawm ntau dua 30%.
Thib ob, peb tuaj yeem hloov kho ntau lawm kom haum raws li kev xav tau. Tag nrho- txheej txheem tus kheej- tswj tso cai rau peb hloov kho cov txheej txheem tsim khoom sai thiab hloov mus rau cov kev cai sib txawv. Piv txwv li, yog tias tus neeg siv khoom xav tau kho qhov ci, qhov sib txuas, lossis qhov loj ntawm lub vijtsam, peb tuaj yeem txhim kho nws ncaj qha rau hauv cov txheej txheem tsim khoom yam tsis muaj kev sib koom tes nrog OEMs sab nraud, zoo heev txhim kho qhov nrawm ntawm cov lus teb thiab ua kom tau raws li tus kheej thiab ntau yam kev xav tau ntawm cov neeg siv khoom, tshwj xeeb tshaj yog tsim rau kev txiav txim siab hauv niche scenarios xws li kev lag luam thiab kev siv tsheb.
2. Cov txheej txheem ua ntej Precision, kom ntseeg tau cov khoom tseem ceeb
Peb tsom mus rau cov kev xav tau ntawm cov xwm txheej kev tshaj lij, nqis peev ntau hauv kev ua kom cov txheej txheem ntau lawm kom ua tiav kev lag luam- ua cov txheej txheem precision. Qhov no ua kom ntseeg tau tias peb cov khoom ua tau zoo tshaj cov neeg sib tw hauv cov cim tseem ceeb xws li kev daws teeb meem, ci ntsa iab, xim luam tawm, thiab ruaj khov. Muaj ob lub ntsiab lus tshwj xeeb:
Ua ntej, kev taw qhia ntawm siab - cov cuab yeej tsim khoom ua tau zoo txhim kho cov khoom sib xws. Peb tau tshaj tawm cov cuab yeej tsim khoom los ntawm ob qho tib si hauv tsev thiab thoob ntiaj teb, suav nrog cov txheej txheem tseem ceeb xws li substrate txiav, kua siv lead ua kua, thiab kev sib txuas. Peb cov txheej txheem precision ncav cuag kev lag luam- theem ua, ua kom muaj kev tswj xyuas meej ntawm pixel suab thiab kev sib koom ua ke. Qhov no ua kom muaj kev ua tau zoo ib yam thoob plaws hauv pawg- cov khoom tsim, zam cov teeb meem xws li kev sib txawv xim, qhov muag pom tsis pom, thiab kov ua haujlwm tsis zoo. Qhov no ua rau peb tshwj xeeb tshaj yog rau cov ntawv thov uas xav tau cov duab siab, xws li kev kho mob, tsheb, thiab kev paub lub ntsej muag.
Ntawm qhov tod tes, peb tsis tu ncua optimize cov txheej txheem iterations thiab ua kom pace nrog kev sib txuas lus thev naus laus zis. Peb ua tib zoo ua raws li kev lag luam thev naus laus zis nce qib, niaj hnub ua kom zoo dua peb cov txheej txheem ntau lawm. Piv txwv li, peb ua kom zoo dua IPS vaj huam sib luag kev sib txuas thev naus laus zis txhawm rau txhim kho tag nrho - saib cov kev ua tau zoo; txhim kho backlight thev naus laus zis kom ua kom ci ntsa iab thaum txo kev siv hluav taws xob; thiab optimize dav -kub adaptability txheej txheem, tso cai rau peb cov khoom los tiv thaiv kev lag luam ib puag ncig xws li -20℃mus rau 70 degree, ua tau raws li qhov yuav tsum tau ua ntawm ntau yam kev ua haujlwm scenarios. Qhov no ua kom peb cov khoom ib txwm ua raws li kev lag luam thev naus laus zis thiab tswj hwm peb cov kev sib tw tseem ceeb.
3. Muaj peev xwm kho tau zoo tshaj plaws, hais meej meej txog cov ntsiab lus mob hauv qhov xwm txheej-Cov ntawv thov tshwj xeeb
Rau cov kev xav tau ntawm tus kheej ntawm niche scenarios xws li kev lag luam, tsheb, thiab kev siv kho mob, peb tau tsim "tag nrho- txheej txheem kev pabcuam kev pabcuam." Tsis zoo li cov neeg sib tw uas feem ntau muab cov khoom siv dav dav- lub hom phiaj, qhov system no tau hais meej meej txog cov ntsiab lus mob uas cov neeg siv khoom ntsib hauv cov khoom xaiv thiab hloov kho. Cov kev pabcuam tshwj xeeb muaj xws li:
Ua ntej, qhov kev xav tau kev ntsuam xyuas thiab qhov tseeb qhov sib piv. Peb muab cov kws tshaj lij pab neeg ua haujlwm los ua haujlwm nrog cov neeg siv khoom kom nkag siab tob txog lawv cov khoom siv, cov xwm txheej ntawm daim ntawv thov, thiab cov kev xav tau tseem ceeb, xws li ci ntsa iab, cuam tshuam, kub hloov pauv, thiab kev ua haujlwm kov. Raws li cov yam ntxwv tshwj xeeb ntawm txhua qhov xwm txheej, peb muab cov kev daws teeb meem rau cov khoom lag luam, tiv thaiv cov teeb meem kev sib raug zoo los ntawm kev xaiv tsis tsim nyog thiab pab cov neeg siv khoom txo cov nqi xaiv.
Thib ob, xaus-rau- xaus kev tsim khoom raws li tus neeg xav tau. Los ntawm kev xaiv cov khoom siv, txheej txheem tsim, kev tsim khoom mus rau kev xeem cov khoom tiav, peb kho tag nrho cov txheej txheem raws li cov neeg siv khoom xav tau. Piv txwv li, rau cov khoom siv tswj lub ntsej muag, peb tuaj yeem hloov kho MIPI interfaces, tag nrho - saib lub kaum ntse ntse, thiab siab - qhov ci pom; rau handheld terminals, peb customize nyias, low-faiv fab, thiab me me- loj zaub; thiab rau cov cuab yeej tshuaj xyuas kev lag luam, peb kho qhov dav - qhov kub thiab txias, poob siab- tiv taus, thiab cov khoom siv tau zoo heev, ua tau raws li cov neeg siv khoom tus kheej xav tau. Thaum kawg, peb muab cov kev daws teeb meem los daws qhov mob tshwj xeeb thiab txhim kho peb cov neeg siv khoom cov khoom sib tw. Rau daim ntawv thov mob cov ntsiab lus hauv cov xim xim thiab cov ntxaij vab tshaus muaj, peb muab cov kev daws teeb meem. Piv txwv li, hais txog kev cuam tshuam rau kev cuam tshuam thiab kev ua neej luv luv ntawm cov khoom lag luam, peb ua kom zoo rau kev tiv thaiv kev cuam tshuam ntawm peb cov khoom thiab txuas ntxiv backlight lifespan; rau cov lus qhia xim, peb txais IPS thev naus laus zis thiab txhim kho cov txheej txheem xim calibration los pab cov neeg siv khoom txhim kho kev ntseeg siab ntawm lawv cov khoom kawg thiab cov neeg siv kev paub, yog li txhim kho lawv cov kev sib tw ua lag luam.
4. Kev Tswj Xyuas Kev Tswj Xyuas Zoo, tsim kom muaj Lub Hom Phiaj Zoo Tshaj Lij Tshaj Lij rau qhov chaw xav tau siab heev ntawm kev ntseeg siab thiab kev ruaj ntseg ntawm LCD. Yog li ntawd, peb tau tsim ib qho "tag nrho- txheej txheem tswj kev ua tau zoo." Los ntawm cov khoom siv raw khoom mus rau kev xa khoom tiav, txhua kauj ruam dhau mus kuaj nruj kom ntseeg tau cov khoom zoo raws li cov qauv. Cov txheej txheem tswj tshwj xeeb yog raws li hauv qab no:
Ua ntej, raw khoom warehousing kuaj. Peb ua nruj me ntsis kev soj ntsuam ntawm cov ntaub ntawv tseem ceeb xws li cov kua siv lead ua kua, iav substrates, thiab polarizers los tshuaj xyuas cov ntaub ntawv tsim nyog thiab tiv thaiv cov ntaub ntawv tsis tsim nyog los ntawm kev nkag mus rau cov txheej txheem tsim khoom, kom ntseeg tau cov khoom zoo los ntawm qhov chaw.
Qhov thib ob, kev sim tag nrho thoob plaws hauv cov txheej txheem ntau lawm. Hauv txhua theem ntawm kev tsim khoom, los ntawm kev ua cov txheej txheem substrate thiab cov kua siv lead ua kua rau lamination thiab module sib dhos, peb tau tsim cov ntsiab lus rau kev soj ntsuam. Peb ntiav cov cuab yeej tshwj xeeb los kuaj ntau yam khoom ua tau zoo, tam sim ntawd txheeb xyuas thiab daws cov teeb meem zoo kom ntseeg tau tias muaj kev ruaj ntseg.
Thirdly, peb ua tag nrho kev soj ntsuam ntawm cov khoom tiav ua ntej xa zaub mov. Ua ntej tawm hauv lub tsev rau khoom, cov khoom tiav tiav tau txais kev ntsuas kev ua tau zoo, suav nrog kev daws teeb meem, ci ntsa iab, xim luam tawm, kov rhiab heev, hloov pauv kub, thiab tiv thaiv - muaj peev xwm cuam tshuam. Tsuas yog cov khoom ua tau raws li tag nrho cov qauv raug xa tawm, kom ntseeg tau tias txhua yam khoom xa tuaj rau peb cov neeg siv khoom ua tau raws li qhov xav tau.
Plaub, peb muab tom qab - kev muag khoom zoo. Peb tau tsim ib qho kev nthuav dav tom qab -muag system. Rau txhua qhov teeb meem ntsib los ntawm cov neeg siv khoom, peb pab pawg kws tshaj lij tau teb sai thiab daws lawv sai. Peb kuj sau cov neeg tawm tswv yim los txuas ntxiv txhim kho cov khoom zoo thiab kev pabcuam, ua kom peb lub koob npe nrov, thiab txhim kho cov neeg siv khoom loyalty.
Hauv cov ntsiab lus, leveraging peb plaub qhov zoo tshaj -kev ywj pheej thiab tswj tau cov txheej txheem tsim, ua cov txheej txheem precision, zoo heev customization muaj peev xwm, thiab nruj zoo tswj- peb precisely hloov mus rau cov kev xav tau ntawm downstream industries xws li industrial, automotive, thiab kev kho mob daim ntawv thov, muab ib tug - nres kev pab cuam los ntawm kev tsim cov khoom siv los ntawm cov khoom siv hauv qab mus rau nruab nrab. Peb tsis tsuas yog ua tau raws li peb cov neeg siv khoom xav tau tab sis kuj pab lawv txo cov nqi xaiv thiab txhim kho cov khoom lag luam kev ntseeg siab, tsim kom muaj txiaj ntsig zoo hauv kev lag luam kev sib tw. Nyob rau hauv lub neej yav tom ntej, peb yuav txuas ntxiv ua raws li kev lag luam kev lag luam, ua rau peb nkag siab ntau yam xwm txheej, txhim kho peb cov kev sib tw tseem ceeb, thiab ua tiav kev yeej - yeej txoj kev loj hlob nrog peb cov neeg siv khoom.
(III) Cov Lus Nug Nug (FAQ)
1. Dab tsi yog cov lus qhia tseem ceeb ntawm kev hloov kho thev naus laus zis hauv kev lag luam LCD? Piv nrog cov LCDs ib txwm muaj, dab tsi yog qhov zoo ntawm cov khoom kho dua tshiab? Cov kev taw qhia tseem ceeb yog mus rau "siab precision, siab adaptability, thiab tsawg poob," catering rau cov kev xav tau ntawm cov kws tshaj lij scenarios xws li kev lag luam, tsheb, thiab kev siv kho mob. Cov txiaj ntsig tshwj xeeb tau tshwm sim hauv peb lub ntsiab lus: Ua ntej, siab - cov kev qhia tshwj xeeb tau dhau los ua tus qauv, suav nrog HD thiab siab dua qhov kev daws teeb meem, siab ci ntsa iab hloov tau rau cov xwm txheej sib txawv (300-350 cd / m² rau kev siv tus qauv, 500{10}}1000 cd / m² rau kev siv sab nraum zoov), kev lag luam{15}℃dav {17}℃), thiab kev siv hluav taws xob tsawg, ua tau raws li qhov xav tau nruj ntawm cov xwm txheej kev tshaj lij. Thib ob, IPS thev naus laus zis hloov pauv TN thev naus laus zis, daws cov teeb meem ntawm kev saib lub kaum sab xis thiab xim distortion hauv TN cov ntxaij vab tshaus. Nws muaj tag nrho saib cov ces kaum, raug xim luam tawm, thiab cov lus teb ceev ceev, yoog raws li cov xwm txheej xws li ntau-tus neeg saib kev sib koom tes thiab ntau lub kaum sab xis. Thib peb, kev siv hluav taws xob tsawg thiab lub neej ntev; WLED backlight lifespan tuaj yeem ncav cuag ntau dua 50,000 teev, txuas ntxiv lub roj teeb lub neej, txo cov nqi tu, thiab ua kom haum rau cov teeb meem roj teeb uas xav tau kev ua haujlwm mus ntev.
2. Dab tsi tshwj xeeb yog suav nrog hauv cov txheej txheem tsim khoom muaj kev ywj pheej thiab tswj tau? Piv nrog rau "ib feem outsourcing" qauv ntawm cov neeg sib tw, dab tsi yog qhov zoo ntawm cov tub ntxhais kawm? Tag nrho cov txheej txheem yog tswj tau ntawm nws tus kheej, suav nrog txhua yam tseem ceeb xws li kev xaiv cov khoom siv, kev ua haujlwm hauv qab, kua siv lead ua kua, polarizer lamination, thiab module sib dhos, tsis muaj kev cia siab rau sab nraud OEM tsim. Cov txiaj ntsig tseem ceeb yog ob npaug: Ua ntej, cov saw hlau thiab cov nqi zoo, tso cai rau kev ywj pheej ntawm kev tsim cov pace thiab kev ua tau zoo, zam qhov kev pheej hmoo ntawm kev xa khoom qeeb thiab kev ua haujlwm tsis zoo cuam tshuam nrog OEM kev tsim khoom. Tag nrho cov nqi yog 10% -20% qis dua cov neeg sib tw, thiab kev xa khoom luv luv los ntawm ntau dua 30%. Qhov thib ob, kev ua raws li qhov zoo, ua kom muaj kev hloov pauv sai rau cov txheej txheem ntau lawm yam tsis muaj kev sib koom tes nrog OEMs sab nraud, ua kom zoo rau cov neeg siv khoom xav tau.
3. Dab tsi tshwj xeeb qhov kev pabcuam customized suav nrog? Dab tsi yog qhov sib txawv hauv kev hloov kho rau cov xwm txheej tshwj xeeb?
Cov kev pabcuam customized suav nrog tag nrho cov txheej txheem: ua ntej- kev ntsuas xav tau ntau lawm (ib pab pawg kws tshaj lij muab cov kev xaiv xaiv cov kev daws teeb meem), tag nrho- txheej txheem kev tsim khoom (los ntawm kev xaiv cov khoom mus rau cov khoom tiav, tag nrho cov tsav los ntawm cov neeg siv khoom xav tau), thiab cov kev mob siab rau cov ntsiab lus daws teeb meem (kev kho cov khoom lag luam kom daws tau qhov mob tshwj xeeb hauv qhov xwm txheej). Qhov txawv ntawm qhov tseem ceeb: Cov ntawv thov kev lag luam hais txog qhov kub thiab txias ntau yam, kev poob siab tsis kam, thiab kev sib txuam sib txuam; automotive daim ntaub ntawv hais txog kev siv hluav taws xob tsawg, siab thiab tsis kub hloov pauv, thiab cuam tshuam tsis kam; daim ntawv thov kev kho mob hais txog kev tsim cov xim siab, kev daws teeb meem siab, thiab cov ntawv pov thawj kev lag luam; handheld terminals hais txog qhov nyias nyias, siv hluav taws xob tsawg, thiab qhov me me.
4. Dab tsi yog cov kauj ruam tshwj xeeb hauv koj qhov kawg -kom- xaus kev tswj hwm zoo? Koj ua li cas kom ntseeg tau tias cov khoom xa tuaj rau cov neeg siv khoom raws li cov qauv?
Xaus-rau-kev tswj kom zoo suav nrog plaub theem tseem ceeb: Ua ntej, kev tshuaj xyuas cov khoom siv raw thaum tuaj txog los tiv thaiv cov khoom tsis zoo los ntawm kev nkag mus rau hauv lub warehouse; Thib ob, kev tshuaj xyuas tag nrho thoob plaws hauv cov txheej txheem tsim khoom, nrog cov ntsiab lus tshuaj xyuas ntawm txhua theem kom daws tau qhov teeb meem tam sim ntawd; thib peb, kev tshuaj xyuas tag nrho ntawm cov khoom tiav ua ntej xa khoom xa tuaj, ua kom txhua qhov ntsuas tau raws li cov qauv ua ntej tso tawm; thiab thib plaub, tom qab- muag kev ruaj ntseg zoo, teb sai sai rau cov neeg siv khoom cov teeb meem thiab txhim kho cov khoom zoo. Los ntawm "kawg-rau- xaus kev tshuaj xyuas + tom qab- kev txhawb nqa muag," peb ua kom cov khoom lag luam ua raws thiab txo cov neeg siv khoom txaus ntshai.
5. Muab piv rau cov neeg sib tw, koj qhov kev sib tw nqi nyob qhov twg? Koj ua li cas kom zoo thaum txo tus nqi?
Tus nqi sib tw yog los ntawm ob qhov chaw: ua ntej, ua tiav tus kheej- tswj tag nrho cov txheej txheem tsim khoom, zam cov nqi OEM sab nraud; Thib ob, kev koom tes nrog kev koom tes nrog cov khoom siv tseem ceeb hauv tsev, txo cov khoom siv, kev thauj mus los, thiab cov nqi se, ua rau tag nrho cov nqi 10%-20% qis dua cov neeg sib tw. Kev ruaj ntseg zoo: Tus nqi txo yog vim tus nqi optimization, tsis txo qhov zoo. Los ntawm kev xaiv cov khoom siv raw khoom nruj, kawg - mus rau - kawg kev sim ntau lawm, thiab kev tshuaj xyuas cov khoom tiav, nrog rau kev ua kom zoo dua qub thiab cov cuab yeej hloov kho tshiab, peb xyuas kom meej tias peb cov khoom tseem ceeb ua tau zoo tshaj cov neeg sib tw, ua tiav qhov sib npaug ntawm cov nqi-zoo thiab zoo.
6. Yam xwm txheej twg koj tuaj yeem hloov tau? Lub sij hawm teb rau cov kev xav tau tshwj xeeb yog dab tsi?
Cov xwm txheej uas siv tau: Kev lag luam (kev paub txog kev nkag mus rau lub ntsej muag, cov ntsiav tshuaj, thiab lwm yam), automotive (central control screens, instrument panels, etc.), kev kho mob (kev kho mob zaub vaj huam sib luag, thiab lwm yam), thiab cov xwm txheej xws li handheld terminals. Lub sij hawm teb: 1-2 hnub ua haujlwm rau kev sib koom ua haujlwm thawj zaug; 10-25 hnub rau kev txiav txim ntau ntau.
7. Dab tsi yog cov ntsiab lus mob tseem ceeb hauv kev lag luam LCD tam sim no? Koj ua li cas hais txog qhov mob no?
Cov ntsiab lus mob tseem ceeb hauv kev lag luam: cov saw hlau tsis ruaj khov, lub voj voog xa khoom ntev, tsis muaj peev xwm hloov kho, tsis zoo ntawm cov khoom lag luam, thiab kev hloov pauv tsis zoo rau cov xwm txheej tshwj xeeb.
Cov kev daws teeb meem: 1. Tag nrho- txheej txheem tus kheej- tswj thiab kev xa khoom hauv zos ntawm cov khoom tsim tawm hauv tsev daws teeb meem kev xa khoom thiab xa khoom; 2. Tag nrho - txheej txheem customization cov kev pab cuam nyob rau customization thiab compatibility teeb meem; 3. Tag nrho - txheej txheem tswj kom zoo daws teeb meem tsis zoo; 4. Cov kev daws teeb meem mob siab rau pab cov neeg siv khoom txo tus nqi kho thiab txhim kho qhov kawg - neeg siv kev sib tw.
8. Koj puas tuaj yeem muab ib qho - nres kev pabcuam? Nws tshwj xeeb suav nrog dab tsi?
Peb tuaj yeem muab ib qho - nres kev pabcuam suav nrog txhua yam: kev xaiv cov khoom siv sab saud, kev tsim khoom nruab nrab (tag nrho- txheej txheem ntawm tus kheej- tsim khoom, hloov kho raws li tus kheej xav tau), thiab kev hloov pauv hauv qab dej (ua ntej- kev sib koom ua ke, kev qhia xaiv, thiab tom qab- kev txhawb nqa muag). Cov neeg siv khoom tsis tas yuav ua ntau theem; ib pab neeg tshaj lij ua raws thoob plaws, txo cov nqi xaiv thiab ua kom luv luv.